Creating lasting value.
Bergsundet is a privately owned real estate group based in Stockholm, Sweden, with the aim of create lasting value. Their activities include long-term holdings of commercial and residential real estate as well as greenfield developments.
Held back by an unremarkable brand, Bergsundet needed to appear attractive and more trustworthy to enhance their appeal to stakeholders such as city councils, tenants, and architects.
The solution involved crafting a comprehensive brand identity, including strategy and positioning, full-scale brand design, website development, project photography, employee portraits, and a launch film.
The result is a distinctive and appealing brand that elevates Bergsundet’s credibility and attractiveness, empowering them to secure projects and partnerships in the competitive real estate landscape.
‘We are very satisfied with our new brand identity. By listening and understanding our company values, Robert reenergised our brand identity to match our core business. The whole process was very inclusive and the final result feels both contemporary and personal.’
Marcus Örtevall, Project Developer, Bergsundet
Client
Bergsundet
Year
2022
Deliverables
3D Design
Art Direction
Brand Identity
Brand Strategy
Copywriting
Digital Design
Logo Design
Motion Design
Photography
Sector
Real Estate
Strategy & Copywriting
Mikael Friberg
Portraits
Viktor Gårdsäter
Architecture Photography
Alexander Gårdenberg
Illustrations
Nils Jarlsbo
Motion Design
Mitchell Gillies
3D Design
Fabio Zip
Typefaces
Funkis